Diesel

Diesel: Fall/Winter 2012/2013

ABOUT THE BRAND:

Behind the world’s most distinctive brands, those which display a unique or even eccentric character and vision, there is usually a singularly driven individual. Renzo Rosso, the man behind Diesel. Renzo is an idealistic, passionate man whose motto is “Diesel is not my company, it’s my life”. Diesel “The Haute Couture of Casual” from the very beginning, Diesel’s design team turned their backs on the style-dictators and consumer forecasters of the fashion establishment and let their own tastes lead them. It is for this reason that Diesel immediately became a leader in developing styles, fabrics, manufacturing methods and quality control, guaranteeing an outstanding quality product.

Source: Diesel